Definition of Business Communication by Different Authors

Definition of Business Communication by Different Authors
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Business communication is the process of exchanging ideas, opinions, and information within and outside the business environment to achieve business goals.

Definition of Business Communication by Different Authors:

In the opinion of W. H. Newman and C. F. Summer: “Communication is an exchange of facts, ideas, opinions or emotions by two or more persons.”

According to Rosenblatt: “Business communication is a process of exchanging ideas or opinions, information, orders and the like, expressed either personally or not through certain signs or symbols to achieve certain company goals.”

Brennan defines business as: “Business communication is the expression, channeling, receiving and interchanging of ideas in commerce and industry.”

According to the Oxford Living Dictionary: “The imparting or exchanging of information by speaking, writing or using some other medium.”

Elihu Katz defines: “Business communication is an exchange of ideas, messages, and concepts related to achieving a series of commercial goals.”

According to the Business Dictionary: The definition of Business Communication is…

“The sharing of information between people within an enterprise that is performed for the commercial benefit of the organization. In addition, business communication can also refer to how a company shares information to promote its product or services to potential consumers.”

Ricks and Gow define: “Business Communication as a system that is responsible to affect change throughout the whole organization.”

According to C. L. Bovee, J. V. Thill, and B. E. Schatzman: “Communication is the process of sending and receiving messages. However, communication is effective only when the message is understood and when it stimulates action or encourages the receiver to think in new ways.”

Prof. J. Haste defines: “Communication occurred between two or more businessmen for organizing and administering business efficiently is called business communication.”

In the opinion of Curtis: “Business communication is a communication made within a business organization in order to solve problems and make decisions.”

Robert Hughes and Jack Kapoor define: “Business communication is an organized activity or individual effort to produce and sell goods for services to benefit and meet the needs of the community.”

According to William Albig: “Business communication is an exchange of ideas, opinions, information, certain commands that have specific goals either personally or impersonal through symbols or signals.”

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